Who we are

The team that leaves your operation running in your people's hands.

We build the software your company needs and work directly with your team until they run it on their own.

Founders

BOOST's two founders.

Elías Rul

Operations and product

Industrial and systems engineer from Tecnológico de Monterrey, with a second degree in Engineering Management from Germany. He planned logistics at Bosch in Bavaria through the global semiconductor shortage, and worked inside manufacturing, electronics and food plants in Mexico. In his last role he built the system a PET sheet plant uses every day to control production, inventory and traceability. His capstone project earned an honorary mention from the Industrial Engineering director at Tecnológico de Monterrey, western region. He knows operations from the inside: that is why every project starts with the real process.

eliasrul@boost-up.mx LinkedIn ↗

Manuel Rul

Engineering, data and artificial intelligence

Mechatronics engineer from Universidad Panamericana, with a specialization in data science. He works where automation, predictive models and control systems meet: training models on company data, automating the repetitive work and holding up the infrastructure every BOOST system runs on. Before BOOST he automated processes and dashboards for companies that needed to decide on current data.

manuelrul@boost-up.mx LinkedIn ↗

Where we areGuadalajara, with clients across Mexico. We operate from Guadalajara, where most of our cases are. We also work with clients in other cities, like a group-travel agency in Mexico City.

What BOOST is

Your company has a way of working that no off-the-shelf software understands. We build it — running in weeks.

BOOST builds software for the operations of mid-sized companies: ready-made products and systems built to order that end up running in your team's hands. We start with the process that costs you the most — quoting, running production, tracking inventory, closing the month — and have it running in weeks, connected to what you already use, with your data staying yours.

Ask your businessSample data

How much have we sold this week vs. target?

$412,000 — 87% of this week’s target, with two days left.

What we're good at

What you can verify before hiring us.

Software in production, not pilots

The first system we built, for a manufacturing plant in Guadalajara, has been live and in daily use since 2022.

We leave the system running

We deliver the process running, with your people capturing data in it — not a report on what should be built.

We build with your team, not instead of it

Every system is built on the rules your team already uses — its rates, its categories, its accounts — never generic rules.

How we work

We understand your process, build the system, and leave it running in your team's hands — starting with one process, not everything at once.

Let's talk about your operation.

Tell us which process is slipping through the cracks and we'll tell you if we can help.

Book 20 minutes